by Blue Pencil Consulting | Sep 18, 2012 | Book Promotion, Book Publishing, Books
“Books are no longer simply books, they are branding devices and credibility signals — not to mention the reason their authors command large speaking or consulting fees.” So says Ryan Holiday, in a column today on the Fast Company website. His point is that...
by Blue Pencil Consulting | Oct 13, 2010 | Book Promotion, Book Proposal, Book Publishing
Once your book is published, traditionally or via self-publishing, you have to promote it. It makes perfect sense to plan readings and book signings at bookstores and libraries, since that’s where you’re likely to find an appreciative crowd of readers and book lovers....
