Two events coming up this month for business owners who need to learn more about using social media for fun and profit. If you have a website, a blog, and/or a Facebook or LinkedIn page for your business, dynamic, valuable content is what keeps visitors coming back and helps turn them into clients. Come to my 3-hour workshop “Content is King: Stand Out Using Social Media” on Tuesday, June 12 to learn how to generate ideas for terrific content that helps your business stand out from the competition.
The workshop takes place from 6:30 to 9:30 PM at the Danvers Campus of North Shore Community College. Register online at North Shore Community College (www.northshore.edu) for course CSA103 (Continuing Education division).
Then, spend the following morning, Wednesday, June 13 at “North by North Shore,” a digital media conference that features sales and marketing leaders sharing social media strategies and techniques that work for business. The event takes place from 7 to 11 a.m. at the Danversport Yacht Club, 161 Elliott Street, (Route 62), Danvers, MA.
In this words of co-organizers Ed Alexander and David Cutler, this event is “loosely based on the audience-acclaimed March 28, 2012 ‘Trends with Benefits – Social Media 2012 Playbook’ breakfast briefing presented at the North Shore Technology Council,” but “this June 13 sequel will be bigger. This time it’s a learn-live, deep-dive experience, with additional subject matter experts and an expanded schedule.” Topics include content development, email, mobile apps and websites, social media success stories, metrics, and blogging.
As a “Friend of Kate,” you can get a registration discount by using this code, kate613, when you sign up. For the full conference agenda and registration information, visit http://northbynorthshore.com. Hope to see you there!